And we made a viral web series about a renegade Stormtrooper (um…years before Star Wars The Force Awakens had their own renegade Stormtrooper- ours was funnier)    Here’s Part 1…

Greenpeace - VW: The Dark Side

Greenpeace asked for my creative help confronting Volkswagen for their weak stance on environmental laws. So I had some fun taking a successful VW ad and subverting it. By the end we made the most shared ad on the internet. The ad and digital campaign drove mass actions and half-million member signups. Oh and VW decided to dedicate 1 Billion euros to Green-Tech and to stop opposing EU climate laws. That was nice of them (I guess they heard us).

And we made a viral web series about a renegade Stormtrooper (um…years before Star Wars The Force Awakens had their own renegade Stormtrooper- ours was funnier)

Here’s Part 1…

the saga continues…Part 2…

VW Dark Side: Brian the Stormtrooper Part 2